Basic Information

Exhibition Name: 2026 SILMO Paris, International Optical Show

Dates: 25–28 September 2026

Venue: Paris Nord Villepinte, Paris, France

Frequency: Annual

Organiser: COMEXPOSIUM

Group Organiser: China Optical Association

Exhibition Introduction

SILMO Paris is a world-renowned long-established professional optical exhibition. Founded in 1967, it boasts over 50 years of history and stands as one of Europe’s most authoritative and influential optical events. It serves as a key international platform for global merchants to conduct eyewear wholesale, eyewear procurement, connect with reliable sunglass factories, and negotiate custom processing, OEM and ODM partnerships.

As a global fashion hub, Paris offers an ideal gateway for eyewear enterprises to tap into the European market, develop overseas clients and build brand recognition. Since 2003, SILMO has maintained its leading position among global optical exhibitions. It focuses on the full industrial chain, covering cross-border eyewear wholesale, international procurement, R&D and manufacturing of trendy sunglasses, personalised eyewear customisation and private-label manufacturing.

The exhibition gathers top industry resources worldwide. Through fashion creative contests, prestigious awards and new product launches, it shapes global eyewear trends and consumption directions. It generates numerous eyewear wholesale orders, cross-border eyewear procurement deals, as well as custom projects from sunglass factories and OEM / ODM manufacturing contracts. It is a benchmark event for Chinese eyewear brands to go global, match supply chains and facilitate in-depth business negotiations.

Product Range

The exhibition features a comprehensive portfolio covering the full eyewear industrial chain, including frames, optical lenses, professional optical instruments, functional eyewear, luxury eyewear and fashionable sunglasses. It caters to diverse eyewear wholesale and eyewear procurement demands of global buyers.

The show links buyers with qualified sunglass factories and accepts custom eyewear custom processing requests, with dedicated OEM and ODM private branding services. It can fulfil varied business needs including bulk ordering, cross-border sourcing, bespoke design and brand manufacturing, suiting different merchants and brand scenarios.

Exhibition Highlights

1. China Optical Association National Pavilion at SILMO Led by the China Optical Association, the Chinese pavilion brings together leading domestic eyewear manufacturers, original sunglass factories and innovative designers to build an international trade and exchange platform. It helps high-quality Chinese manufacturers enter the European market, explore opportunities for eyewear wholesale and eyewear procurement, connect with overseas buyers and brands, and promote Chinese eyewear custom processing, OEM and ODM services internationally, raising the overseas market penetration of Chinese eyewear products.
2. SILMO NEXT: Industry Think Tank Enters Its Fifth Year SILMO NEXT interprets cutting-edge technologies, innovative design concepts and global market trends for the optical sector. It delivers precise market insights for exhibitors, cross-border eyewear procurement buyers, sunglass factories and industry practitioners. It empowers cross-border eyewear wholesale and eyewear procurement strategies, helping custom processing, OEM and ODM eyewear enterprises optimise product portfolios, align with international aesthetics, access high-end overseas markets and seize emerging business opportunities.
3. 30th SILMO D’OR Design Awards The SILMO D’OR Awards are one of the most prestigious global accolades for eyewear design. It recognises original eyewear works with outstanding creativity, craftsmanship and practicality. The awards support Chinese enterprises and local sunglass factories to strengthen original design capacity and build differentiated competitive advantages. It improves the global reputation of Chinese custom processing, OEM and ODM eyewear products and attracts continuous overseas eyewear procurement orders and long-term eyewear wholesale cooperation.
4. New BAR À EAUX Casual Business Lounge The brand-new BAR À EAUX creates a relaxed premium lounge area, breaking the rushed negotiation style of traditional exhibitions. It provides a comfortable environment for international brands and professional eyewear procurement buyers. Visitors can meet Chinese original sunglass factories, specialist custom processing workshops and OEM / ODM manufacturers for in-depth discussions, facilitating cross-border eyewear wholesale, bespoke customisation and long-term manufacturing supply agreements.
5. SILMO JOB Recruitment Zone for the Optical Industry SILMO JOB focuses on talent development across the eyewear value chain. It showcases career prospects in the industry and attracts professionals to join roles including eyewear R&D, mass production, premium custom processing, brand OEM and ODM manufacturing, cross-border eyewear wholesale, overseas eyewear procurement and operations management at sunglass factories, laying a solid talent foundation for the sustainable growth of the optical sector.

2025 Exhibition Review

On 26 September 2025, the 58th SILMO Paris opened at Paris Nord Villepinte Exhibition Centre and ran for four days. The event demonstrated strong industry momentum, gathering over 900 exhibitors and more than 1,500 brands from 42 countries, occupying 70,000 ㎡ of exhibition space. A large pool of international professional eyewear procurement buyers and cross-border traders attended the show to connect with world-class sunglass factories, custom processing specialists and OEM / ODM manufacturers, energising global eyewear wholesale trade and industrial collaboration.

To help Chinese eyewear manufacturers expand globally, the China Optical Association organised a national pavilion with 115 enterprises from major production hubs including Wenzhou, Xiamen, Guangzhou and Shenzhen. The total booth area reached 3,425 ㎡, representing a 47% increase compared with 2019. Exhibited products covered frames, optical lenses, fashion sunglasses, reading glasses and optical equipment. The pavilion fully covered cross-border eyewear wholesale, eyewear procurement, high-end custom processing and brand OEM / ODM services, showcasing the large-scale production and innovative R&D capabilities of Chinese sunglass factories.

Thanks to the coordination and support of the China Optical Association, Chinese exhibitors secured prime booths along the main aisle, greatly boosting the visibility of Chinese eyewear brands. Leading enterprises including Hongchen Group, Aotian Optics and Global Eyewear commented that the Association’s support offered a valuable stage for Chinese design and manufacturing to reach the global market. It helped companies connect with overseas eyewear procurement clients, expand cross-border eyewear wholesale business in Europe and secure high-end custom processing, OEM and ODM orders, demonstrating the robust manufacturing strength of Chinese sunglass factories. Meanwhile, the Association promoted participating enterprises via corporate profile walls, promotional videos, brochures and themed posters, raising the global influence of Chinese eyewear brands in international wholesale, procurement, custom processing and manufacturing.

Representatives of exhibiting companies stated that the 2025 SILMO delivered better-than-expected results. Leveraging the show’s international reach, they connected with numerous high-quality European buyers, established channels for eyewear wholesale and eyewear procurement in Europe, and secured long-term strategic partnerships for premium custom processing, OEM and ODM projects. This validated the huge overseas potential of domestic sunglass factories. Encouraged by the outcome, several enterprises plan to enlarge their booth space in 2026 and enter the European market with refreshed branding and product ranges.

During the exhibition, the China Optical Association conducted on-site visits to multiple domestic exhibitors across various categories at the venue. They investigated challenges encountered by Chinese sunglasses exporters, sunglass factories expanding overseas, cross-bordersunglasses wholesale and sunglasses procurement operators, and firms offering custom processing, OEM and ODM international services. On-site advice and practical solutions were provided to resolve operational difficulties. The Association encouraged exhibitors to keep leveraging SILMO’s global platform to target high-end overseas markets, deliver premium sunglasses and professional custom processing, OEM and ODM services, broaden cross-border sunglasses wholesale and sunglasses procurement channels, and lift the global reputation and competitiveness of China’s sunglasses industry.

Shenzhen Handoptical Manufacture Co., Ltd

2026-09-20，

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